Fashion Kitchen at New York Mercedes-Benz Fashion Week

By Dr. Iris Mohr, Chief Editor and Founder, Marketing Fashionista 

Those with a Passion for Vibrant Fashion and Entertaining Can Enter for a Chance to Win a Trip to New York City to attend the Fashion Kitchen Event during Mercedes-Benz Fashion Week  

The CorningWare® brand celebrates all things colorful – from runways to dining rooms – and stylish entertaining with Fashion Kitchen. For the second year at Mercedes-Benz Fashion Week in New York City, CorningWare will co-host this exclusive event with fashion designer Trina Turk and award-winning Chef Seamus Mullen. Widely known for her dynamic use of color, signature prints, zest for life and love of at-home entertaining, Trina Turk will share tips for fashionable entertaining with vivid colors, while Mullen will serve up delicious recipes prepared in CW by CorningWare™ bakeware.

“I’m constantly inspired by California’s vibrant multicultural mix, architecture, and landscape.  Optimism is a key ingredient for everything we create, and that extends to my entertaining style,” said designer Trina Turk. “I love to host and am excited to work with the line-up of CW by CorningWare products to showcase how to embrace color when entertaining with versatility and ease.”

Now through Aug. 17, fashionistas with a passion for food and stylish entertaining can enter the Fashion Kitchen Sweepstakes* for a chance to win the weekly Fashion Kitchen giveaway of CW by CorningWare™ and Boutique™ by Corelle® products and the grand prize trip for two to attend the exclusive Fashion Kitchen event at Mercedes-Benz Fashion Week co-hosted by Turk and Mullen. The Grand Prize winner and guest will also receive invitations to Trina Turk’s fashion show, $1,000 shopping spree at the Trina Turk Boutique in NYC, roundtrip transportation, accommodations, per diem and a suite of CW by CorningWare™ and Boutique™ by Corelle® products for an estimated value up to $9,042.93. Weekly sweepstakes winners will receive a suite of CW by CorningWare™ and Boutique™ by Corelle® products and a choice of either a $250 Trina Turk gift card or one new Trina Turk handbag from her upcoming line launching in August.

Dedicated to producing innovative, stylish products, with its new CW by CorningWare™ line  of products, World Kitchen delivers on-trend entertaining solutions designed to make entertaining at home vibrant and effortless. To bring more color from the oven to the table, the CorningWare brand team recently launched the CW by CorningWare™ product line-up, a stylish and affordable addition to any kitchen, available in a variety of colors including Pool Blue, Curry Yellow, Sprout Green, Vermillion Red and Twilight Purple, complementary to Trina’s designs. To learn more about Fashion Kitchen, enter to win a trip to the Event at Mercedes-Benz Fashion Week and view the official sweepstakes rules, visit the CorningWare® Facebook

About World Kitchen, LLC Headquartered in Rosemont, Ill., World Kitchen and its affiliates manufacture and market metal cookware, glass, ceramic and metal bakeware, tabletop products, cutlery and kitchen tools sold under well-known brand names, including Baker’s Secret®, Chicago Cutlery®, Corelle®, CorningWare®, EKCO®, Magnalite®, OLFA®, OLO®, Pyrex®, Revere®, Snapware® and Visions®. Pyrex and CorningWare are registered trademarks and CW by CorningWare is a trademark of Corning Incorporated, all used under license by World Kitchen, LLC. Corelle is a registered trademark of WKI Holding Company, Inc., used with permission by World Kitchen, LLC. World Kitchen and its affiliates employ approximately 3,000 people, and have major manufacturing and distribution operations in North America and Asia-Pacific regions. For more information, visit  

About TRINA TURK TRINA TURK is inspired by California’s vibrant multicultural mix, architecture, and landscape—a synergy that permeates her contemporary, colorful aesthetic. Infused with bold signature prints and dynamic hues unique to each collection, Trina’s modern and optimistic outlook meld the best of classic American design with a California confidence, incorporating beautiful fabrications and impeccable quality. Founded in 1995, TRINA TURK celebrates Golden State style with eleven annual collections of chic women’s ready-to-wear, swimwear, recreation, a Mr Turk menswear line, residential décor and textiles plus accessories including footwear, jewelry and handbags. TRINA TURK signature boutiques are located in Palm Springs, Los Angeles, New York, Newport Beach, Burlingame, Dallas, Bal Harbour, Atlanta, The Woodlands (TX) and Manhattan Beach. Trina Turk can be found online at  

About Seamus Mullen Seamus Mullen is an award-winning New York chef, restaurateur and cookbook author known for his inventive yet approachable modern Spanish cuisine. Born in Vermont and having cooked in prominent restaurants throughout Spain, San Francisco, and New York, Seamus first rose to national prominence in 2006 with the opening of tapas restaurant Boqueria, and again in 2009 as one of three finalists on the Food Network show Next Iron Chef. Seamus opened his first solo restaurant Tertulia in 2011; an instant success, Tertulia was awarded two stars from The New York Times, three stars from New York Magazine and was a finalist for one of the industry’s highest honors, the James Beard Foundation Award for Best New Restaurant. In November 2013, Seamus opened El Colmado, a classic Spanish tapas and wine bar at Gotham West Market, a new food hall in New York’s Hell’s Kitchen. He is currently at work on two new restaurant projects slated to open fall 2014; the restaurant in the forthcoming Mondrian Hotel in London,  and a second outpost of El Colmado, to be called El Colmado Butchery, located in New York’s Meatpacking District. A lifelong athlete and avid cyclist who recently overcame years of health issues – the basis of his 2012 cookbook Hero Food – Seamus has also established himself as a leading authority on health, wellness, and the healing power of food. He is a frequent guest judge on the Food Network showsChopped and Beat Bobby Flay, and is a contributing editor to SURFACE and Men’s Journal magazines.

NO PURCHASE NECESSARY TO ENTER OR WIN. Open only to legal residents of the 50 U.S. & D.C. who have reached the age of majority in their jurisdictionsVoid where prohibited.  Entry available on line or by mail. Sweepstakes begins at 12:00 AM Eastern Time on July 20, 2014 and ends at 11:59:59 Eastern Time on August 17, 2014. Prizes: As described in press release, above, subject to availability. The total ARV of all prizes is $10,562.85. Odds of winning depend on number of eligible entries received. Subject to Official Rules, available at Sponsor: World Kitchen, LLC, 9525 W. Bryn Mawr, Suite 300, Rosemont, IL  60018.

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